Join Us for the Focus on Philanthropy Virtual Conference!

April 29, 2021 | 8:30 am - 12:15 pm

The Focus on Philanthropy Virtual Conference focuses on the tools needed by nonprofit professionals, board members and volunteers to re-focus their efforts on best practices in fundraising and best serve those supporting their initiatives.

Early Bird Savings: Register by March 29 and save!
Member: $65 | Non-Member: $80
After March 29
Member: $75 | Non-Member: $90

Register 4 or more from the same organization, and all can attend at the AFPNEO member rate!

Registration includes a swag bag delivery! You must register by April 9 to be eligible for the swag bag.

AFPNEO members may apply for a full scholarship to the conference. Click here for more details.

Approved for 2.75 CFRE credits; documentation.

 

Click here to register today!

Keynote Speaker:
Amy Eisenstein, ACFRE

Happiness, Habits and Fundraising:
Strategies to Survive and Thrive

 

Recognized as a leading expert in her field, Amy Eisenstein, ACFRE, has helped small and large nonprofits alike raise millions of dollars through major gift and capital campaigns, board development, annual fund campaigns, direct mail, and planned gift solicitations.

Amy’s primary mission is to make nonprofit development simple. She helps you clear away the complexity and raise funds much more effectively.

In addition to consulting, Amy is an author, speaker and trainer, as well as the creator of Mastering Major Gifts and the co-creator of the Capital Campaign Toolkit. Her books can be found on Amazon:

• Major Gift Fundraising for Small Shops: How to Leverage Your Annual Fund in Only Five Hours per Week
• 50 Asks in 50 Weeks: A Guide to Better Fundraising for Your Small Development Shop
• Raising More with Less: An Essential Fundraising Guide for Nonprofit Professionals and Board Members (In the Trenches)

For more information, visit her website at www.amyeisenstein.com/

 

SPONSORS

 

FOCUS ON PHILANTHROPY SPONSOR

 

 

 

FOCUS ON PROFESSIONAL DEVELOPMENT SPONSORS

 

 

 

 

 

 

 

FOCUS ON RESOURCES & OPPORTUNITIES SPONSORS

 

Massillon Plaque

 

Streets of Manhattan

 

Jacq Connect

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Conference Agenda

	8:30 - 8:50 am	Virtual Room - Networking, Sponsor Recognition
	8:50 - 9:00 am	Welcoming Remarks & Be the Cause Campaign & Sponsor Welcome
	9:00 - 9:45 am	Breakout Sessions 1 ... select from one of the following
	1A	The Major Gifts Challenge: How to Raise Big Gifts from Individual Donors ... presented by Amy Eisenstein, ACFRE This session is for executive directors and development staff who want to raise significantly more money for their organizations by making the leap into major gift fundraising, but haven’t had the courage or know-how to get started. Most nonprofit professionals are not effectively soliciting major gifts for their organizations. If you want to start or grow your individual giving/major gifts program, this session is for you. Whether a major gift for your organization is $1,000 or $10,000, you will learn how ask and receive more major gifts this year. Session sponsored by Robert J Events & Catering.
	1B	Using Automated Email to Build & Maintain Relationships ... presented by Ceci Dadisman Stop manually sending every email! Automating emails will save you time and increase conversions. In this session, you'll learn how to identify which processes can easily be automated, how to import your data in the right way, and how to create optimized emails for registrations, renewals, memberships, and more. You will walk away with skills you can implement right away using almost any email service provider (MailChimp, Constant Contact, Emma, etc). In this session, we will cover: (1) email design best practices; (2) List segmentation that saves time; and (3) Automation methods that work to build and maintain relationships.
	1C	In the Donor's Mind: The Science of Giving ... presented by Daniel Mansoor What really goes on in the donor's mind when they consider your appeal? Are these decisions rational? Finally, this is your chance to learn what behavioral economists, psychologists, and neuroscientists know about fundraising that you don't ... yet! What does evidence-based research teach us about what donors think and what triggers giving? This entertaining workshop is like no other you've attended with ideas you can start using tomorrow. Session sponsored by FORM.
	9:45 - 9:55 am	Break/Virtual Room - Networking, Sponsor Recognition
	9:55 - 10: 40 am	Breakout Sessions 2 ... select from one of the following
	2A Repeat of Session 1A	The Major Gifts Challenge: How to Raise Big Gifts from Individual Donors ... presented by Amy Eisenstein, ACFRE This session (a repeat of session 1A) is for executive directors and development staff who want to raise significantly more money for their organizations by making the leap into major gift fundraising, but haven’t had the courage or know-how to get started. Most nonprofit professionals are not effectively soliciting major gifts for their organizations. If you want to start or grow your individual giving/major gifts program, this session is for you. Whether a major gift for your organization is $1,000 or $10,000, you will learn how ask and receive more major gifts this year. Session sponsored by A.S.A.P.! Advertising Specialties And Printing.
	2B	Don't Let Your Database Get You Down! Tips, Tricks and Strategies to Get Your Data Working for You ... presented by Amy Wong Constituent data is one of your nonprofit's most valuable assets. And when used properly, that data can help you communicate more effectively and raise more dollars. Unfortunately, it is often difficult to get reliable information from your CRM, so you spend hours manually piecing together lists, correcting information and hoping everything is right. In this session, you will learn the importance of keeping clean data, get tips on how to do it, and learn how to manage your database properly to save you time and help you raise more money. Session sponsored by Dot Org Solutions.
	2C	Planting the Giving Tree - A Legal Perspective ... presented by Susan Figler, JD, MA Do you feel secure sharing legacy gift opportunities with your donors? Does the thought of discussing gift options via wills and trusts make you uncomfortable? Do the rules of descent and distribution, codicils, and pour-over wills leave you reeling? Attorney Susan Figler will discuss planned giving from a legal perspective in easy-to-understand terms. Session sponsored by Sikich LLC.
	10:40 - 10:50	Break/Virtual Room - Networking, Sponsor Recognition
	10:50 am - 12:00 pm	Keynote with Q&A
		Happiness, Habits and Fundraising: Strategies to Survive and Thrive ... presented by Amy Eisenstein, ACFRE Do you ever feel insecure about fundraising? Do you want to build your confidence and feel inspired? Would you like to improve you work habits so you can raise more money? If so, you will not want to miss Amy Eisenstein, ACFRE, as she shares stories and insight on working with donors, as well as staying motivated as you work toward changing the world through philanthropy.
	12:00 - 12:15 pm	Closing Remarks & Prizes Announced

 

About Our Speakers

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Amy Eisenstein, ACFRE (1A, 2A, Keynote) is a consultant, author, speaker, and the CEO and Co-Founder of the Capital Campaign Toolkit. She also developed the online fundraising course Mastering Major Gifts. Her published books include: Major Gift Fundraising for Small Shops, Raising More with Less, and 50 A$ks in 50 Weeks. Amy served as the president of the board of the Association of Fundraising Professionals – New Jersey Chapter in 2014 and 2015, and received the New Jersey Consultant of the Year award in 2019. Amy became a Certified Fundraising Executive (CFRE) in 2004 and received her advanced certification, ACFRE, in 2013. Check out her website and blog at amyeisenstein.com and CapitalCampaignToolkit.com for free fundraising resources.

Amy is the author of several books, including:

• Major Gift Fundraising for Small Shops: How to Leverage Your Annual Fund in Only Five Hours per Week
• 50 Asks in 50 Weeks: A Guide to Better Fundraising for Your Small Development Shop
• Raising More with Less: An Essential Fundraising Guide for Nonprofit Professionals and Board Members (In the Trenches)

profile

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Ceci Dadisman (1B) is a nationally-recognized communications professional who is passionate about empowering nonprofit administrators with tactical knowledge and inspiration. A frequent public speaker at national and regional events, she is known for her easy-going and vernacular style, and strives to create open learning environments with an emphasis on information sharing and useful takeaways. When not on the road, she spends her days creating and managing digital marketing campaigns for clients all over the country as marketing director at FORM. profile

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Susan Figler, JD, MA, (2C) has a unique combination of legal, non-profit and teaching experience.  With a BA in Communication and a JD from The University of Akron, and  Masters in Nonprofit Administration from John Carroll University, Susan weaves her legal knowledge, and non-profit skills, experience and passion.  Professionally she is an active member of non-profit boards, organizations and leadership programs, as well as a regular presenter.  She maintains her community involvement in several foundations and organizations.  Susan brings her passion for non-profits to the area and enjoys collaborating the unique ways legal resources and tools merge and support nonprofit causes.  profile

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For the past 35 years, Daniel Mansoor (1C) has devoted his professional and personal energies to the field of development and philanthropy. From senior development positions at Cornell and Brandeis Universities to his 25-year career in private consulting (GoodWorks), Mansoor has improved the fundraising and development efforts of diverse nonprofit institutions and advanced the internal development resources of his employers and clients. He has served as chief philanthropy officer at United Way of Greater Cleveland and taught the graduate course in fundraising and philanthropy at Case Western Reserve University. profile

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Amy Wong (2B) is president and founder of Dot Org Solutions, an Akron-based company that helps take the frustration out of fundraising and make marketing manageable for nonprofits. She believes the world is a better place because of the special work that nonprofits do for our communities and her goal is to help nonprofits get the recognition they deserve for the role they play in the world. Amy has a B.S. in Journalism from Bowling Green State University, is a graduate of the Goldman Sachs 10,000 Small Business program, and is a member of AFP. profile

 

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